ROI Archive

Shilpi Sharma
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Digital Hollywood conference was held on Apr 27th to Apr 30th 2015 at Marina del Rey, California. Leaders from various industries collaborated to discuss trends that are affecting advertising. Harpreet Singh, CEO of Kvantum, joined other leaders (listed below) to discuss strategies in Programmatic Buying, Targeting, Analytics and Contextual Media that lead to better...
Harpreet Singh
Digital Marketing Attribution
We understand that starting an attribution project might seem a daunting task for organizations. To take the pain & complexity away from the onboarding process, we have built our platform in such a way that we can incrementally add any data set. The typical implementation and roll out times can vary from 2 –...
Shilpi Sharma
Digital Marketing Attribution
We provide business dashboards for ongoing campaigns. These dashboards are available on-demand, and are refreshed in real time through an automated workflow. In addition, we provide tools for analysts to provide addition contextual detail to the outcomes provided by the product’s attribution algorithms and models. Attribution outcomes provide both top down channel driven insights...